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Thursday, July 21 • 1:15pm - 2:00pm
The Garage Group

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Session Title: 5 Truths and Hacks for Bringing Startup Thinking to Bigcos (Speaker/Subject Matter Expert)

Over the past five years, we’ve been translating, experimenting and learning real time to help bigcos survive, stay relevant and thrive in the face of this crazy new world. After reflecting on what we’ve been learning, we’ve complied a list of five truths and five corresponding hacks we believe can help kickstart bigcos to truly innovate and grow more like startups. We leverage these hacks with bigcos as part of our processes at The Garage Group.

Presenters
avatar for Taylor Burchett

Taylor Burchett

Associate Innovation & Growth Strategist, The Garage Group
Over six years of qualitative market research experience across CPG, Retail, B2B, Healthcare, Kids/Teens, and Restaurant/QSR on both a national and global scale. Areas of expertise include project design and strategy, ideation, developing creative solutions to business objectives... Read More →
avatar for Keri Stephens

Keri Stephens

Vice President of Breakthrough Ideas, The Garage Group
Nine years of qualitative and quantitative market research experience with Procter & Gamble, including recent insight and campaign development work for the highly acclaimed #likeagirl campaign. Areas of expertise include Campaign Development, Brand Equity, Shopper Marketing, Innovation... Read More →

Host Companies
avatar for The Garage Group

The Garage Group

The Garage Group
Enabling corporate teams and brands to innovate and grow like startups.